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  • Michael Edmondson

How often do you think about the route to success?


Today is December 12 and the Navigate the Chaos question to consider is “How often do you think about the different types of goal setting strategies available to you?”

People who navigate the chaos use goal setting on a regular basis. They also understand the various goal strategies available to them.

As Pablo Picasso noted “Our goals can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which we must vigorously act. There is no other route to success.”

Three common goal setting strategies are BHAG, SMART and DUMB.

BHAG stands for Big Hairy Audacious Goal, an idea conceptualized in the book, “Built to Last: Successful Habits of Visionary Companies” by James Collins and Jerry Porras. According to Collins and Porras, a BHAG is a long-term goal that changes the very nature of a business' existence.

To make sure your goals are clear and reachable, each one should be: Specific (simple, sensible, significant). Measurable (meaningful, motivating). Achievable (agreed, attainable). Relevant (reasonable, realistic and resourced, results-based).

Brendon Burchard, author of the The Motivation Manifesto says that our focus on SMART goals limits us to setting “realistic” goals that fail to inspire the human spirit. Instead, he suggests, we should set our sights much higher and focus on “moonshot” goals. Think changing the world.

Think putting a man on the moon. Think serving millions of people. Think DUMB Goals.

According to Brendon, these goals are: Dream-Driven – Uplifting - Method-Friendly and Behavior-Driven.

How often do you think about the different types of goal setting strategies available to you?

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